Upcoming Event

Elizabeth Bucar

discusses 

Pious Fashion:
How Muslim Women Dress

This event includes a book signing

Date

Nov
3
Friday
November 3, 2017
3:00 PM

Location

Harvard Book Store
1256 Massachusetts Ave., Cambridge, MA 02138

Tickets

This event is free; no tickets are required.

Harvard Book Store welcomes Northeastern University professor ELIZABETH BUCAR for a discussion of her latest book, Pious Fashion: How Muslim Women Dress.

About Pious Fashion

For many Westerners, the Islamic veil is the ultimate sign of women’s oppression. But Elizabeth Bucar’s take on clothing worn by Muslim women is a far cry from this older feminist attitude toward veiling. She argues that modest clothing represents much more than social control or religious orthodoxy. Today, headscarves are styled to frame the head and face in interesting ways, while colors and textures express individual tastes and challenge aesthetic preconceptions. Brand-name clothing and accessories serve as conveyances of social distinction and are part of a multimillion-dollar ready-to-wear industry. Even mainstream international chains are offering lines especially for hijabis. More than just a veil, this is pious fashion from head to toe, which engages with a range of aesthetic values related to moral authority, consumption, and selfhood.

Writing in an appealing style based on first-hand accounts, Bucar invites readers to join her in three Muslim-majority nations as she surveys how women approach the question “What to wear?” By looking at fashion trends in the bustling cities of Tehran, Yogyakarta, and Istanbul―and at the many ways clerics, designers, politicians, and bloggers try to influence Muslim women’s choices―she concludes that pious fashion depends to a large extent on local aesthetic and moral values, rather than the dictates of religious doctrine.

Pious Fashion defines modesty in Islamic dress as an ever-changing social practice among Muslim women who―much like non-Muslim women―create from a range of available clothing items and accessories styles they think will look both appropriate and attractive.

Praise

"A smart, eye-opening guide to the creative sartorial practices of young Muslim women who live in Tehran, Istanbul, and Yogyakarta. Bucar’s lively narrative illuminates fashion choices, moral aspirations, and social struggles that will unsettle those who prefer to stereotype rather than inform themselves about women’s everyday lives in the fast-changing, diverse, and historically specific societies that constitute the Muslim world." —Lila Abu-Lughod, author of Do Muslim Women Need Saving?

"Islamic dress is in the news. Either as a symbol of female oppression or as a new, colorful statement on the global fashion stage, Islamic dress can be misunderstood because it seems singular and monolithic. This book offers first-person observations from the stores and streets of three cities in Muslim-majority countries. Through vivid descriptions of styles and shoppers, readers realize that Muslim women dress in as many varied ways as non-Muslim women do." —Carla Jones, University of Colorado Boulder

Elizabeth Bucar
Elizabeth Bucar

Elizabeth Bucar

Elizabeth Bucar joined the faculty of Northeastern University in 2012, where she teaches courses in Islam, Sexual Ethics, and Comparative Religion. Bucar holds a BA in Government from Harvard, and a MA in Religious Studies and a PhD in Religious Ethics from The Divinity School of The University of Chicago. Bucar’s research revolves around ethical questions of gender and politics in everyday religious practice, and her interests have taken her to Iran, Indonesia, Spain, Italy, and Turkey. Working in these various cultural settings, Bucar illuminates the differences across multiple religious understanding on various topics, as well as the diversity of beliefs and practices within a religion. In addition to Pious Fashion, Bucar is the author of The Islamic Veil: A Beginner’s Guide and Creative Conformity.

Harvard Book Store
1256 Massachusetts Ave., Cambridge, MA 02138

Walking from the Harvard Square T station: 2 minutes

As you exit the station, reverse your direction and walk east along Mass. Ave. in front of the Cambridge Savings Bank. Cross Dunster St. and proceed along Mass. Ave for three more blocks. You will pass Au Bon Pain, JP Licks, and TD Bank. Harvard Book Store is located at the corner of Mass. Ave. and Plympton St.

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While we can't guarantee fulfillment of a signed book pre-order, our authors are almost always able to sign extra books to fulfill such orders.

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Event Series: Friday Forum

Harvard Book Store's Friday Forum series takes place on Friday afternoons during the academic year as a way to highlight scholarly books in a wide range of fields, with a particular focus on local scholars. Friday Forums take place at 3pm in Harvard Book Store.

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info@harvard.com

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