Upcoming Event

Daniel Horowitz

presents

Happier?:
The History of a Cultural Movement That Aspired to Transform America

This event includes a book signing

Date

Dec
1
Friday
December 1, 2017
7:00 PM

Location

Harvard Book Store
1256 Massachusetts Ave., Cambridge, MA 02138

Tickets

This event is free; no tickets are required.

Harvard Book Store welcomes writer, historian, and Smith College professor DANIEL HOROWITZ for a discussion of his latest book, Happier?: The History of a Cultural Movement That Aspired to Transform America. This event is co-sponsored by Mass Humanities.

About Happier?

When a cultural movement that began to take shape in the mid-twentieth century erupted into mainstream American culture in the late 1990s, it brought to the fore the idea that it is as important to improve one's own sense of pleasure as it is to manage depression and anxiety. Cultural historian Daniel Horowitz's research reveals that this change happened in the context of key events. World War II, the Holocaust, post-war prosperity, the rise of counter-culture, the crises of the 1970s, the presidency of Ronald Reagan, and the prime ministerships of Margaret Thatcher and David Cameron provided the important context for the development of the field today known as positive psychology.

Happier? provides the first history of the origins, development, and impact of the way Americans -- and now many around the world -- shifted from mental illness to well-being as they pondered the human condition. This change, which came about from the fusing of knowledge drawn from Eastern spiritual traditions, behavioral economics, neuroscience, evolutionary biology, and cognitive psychology, has been led by scholars and academic entrepreneurs, as they wrestled with the implications of political events and forces such as neoliberalism and cultural conservatism, and a public eager for self-improvement.

Linking the development of happiness studies and positive psychology with a broad series of social changes, including the emergence of new media and technologies like TED talks, blogs, websites, and neuroscience, as well as the role of evangelical ministers, Oprah Winfrey's enterprises, and funding from government agencies and private foundations, Horowitz highlights the transfer of specialized knowledge into popular arenas. Along the way he shows how marketing triumphed, transforming academic disciplines and spirituality into saleable products. Ultimately, Happier? illuminates how positive psychology, one of the most influential academic fields of the late twentieth and early twenty-first centuries, infused American culture with captivating promises for a happier society.

Daniel Horowitz
Daniel Horowitz

Daniel Horowitz

Daniel Horowitz is the Mary Huggins Gamble Foundation Chair and Professor of American Studies Emeritus at Smith College. He is a historian whose work focused on the history of consumer culture and social criticism in the U.S. during the 20th century. He has received fellowships from the National Endowment for the Humanities, and the John Simon Guggenheim Memorial Foundation. Among his publications are a biography of Betty Friedan and three books on how American and European writers, from the 1830s to the late twentieth century wrestled with the consequences of affluence.

Harvard Book Store
1256 Massachusetts Ave., Cambridge, MA 02138

Walking from the Harvard Square T station: 2 minutes

As you exit the station, reverse your direction and walk east along Mass. Ave. in front of the Cambridge Savings Bank. Cross Dunster St. and proceed along Mass. Ave for three more blocks. You will pass Au Bon Pain, JP Licks, and TD Bank. Harvard Book Store is located at the corner of Mass. Ave. and Plympton St.

Unable to attend a Harvard Book Store author event? You can still pre-order a signed book by one of our visiting authors.

While we can't guarantee fulfillment of a signed book pre-order, our authors are almost always able to sign extra books to fulfill such orders.

Ordering a signed book on harvard.com:

  • Add the book to your shopping cart and then click Checkout.
  • Specify in Order Comments that you want a signed copy of the book.
  • Please note: online orders for signed copies must be placed at least one business day before the event. If you are ordering the day of, please call us instead.

Ordering a signed book by phone:

  • Call us at (617) 661-1515 and one of our booksellers will take your order. Specify you'd like a signed copy.
  • If you are requesting a personalized inscription and/or requesting your book be shipped, we'll need to take down credit card information. If you are planning to pick up the signed book in the store, you can pay on pick-up.

FAQ:

Can I request a personalized inscription?
Unless otherwise noted, we are happy to take requests for the author to sign your book to a specific person, but we can't guarantee it. If you do get a personalized inscription, the book will be non-returnable. We will require credit card information when you place the order.

Do signed books cost more?
There is no extra fee for a signed book!

Do I have to pick it up in the store, or can you deliver my signed book?
As with all web or phone orders, we can hold your book for in-store pickup, or ship it anywhere in the country.

I am planning to attend an author event. Do I need to pre-order a book?
No need. We'll be selling books at the event, and nearly all of our events include a signing at the end of the talk.

More questions? Give us a call!

Co-Sponsored by Mass Humanities

Mass Humanities

Mass Humanities conducts and supports programs that use history, literature, philosophy, and the other humanities disciplines to enhance and improve civic life in Massachusetts. Learn more at masshumanities.org.

Purchase the Book
Featured event books will be for sale at the event for 20% off. Thank you for supporting this author series with your purchases.
General Info
(617) 661-1515
info@harvard.com

Media Inquiries
(617) 661-1424 x6
mediainquiries@harvard.com

Accessibility Inquiries
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